After years of exploring how technology shapes our lives, I’m thrilled to finally share my latest project: Smarter with AI: A Confidence-Building Guide for Using Artificial Intelligence in Business and Everyday Work, now available on Amazon.

This book is a confidence-building guide for professionals and entrepreneurs navigating the fast-changing AI landscape. Whether you’re experimenting with tools like ChatGPT, Canva, or Gemini, or wondering how to use AI to enhance your creativity, strategy, or productivity, this book is for you.

Why I Wrote This Book
Over the past two decades, I’ve written books like DigitalFilipino: An E-Commerce Guide for the EFilipino, DigitalFilipino E-Commerce Workshop eBook, and Blogging from Home. Each one was a response to a digital transformation wave. This time, as I explored how AI was shaping creativity, marketing, freelancing, business automation, policy, and governance, I knew a new book was needed.

With the help of AI, I compiled all my articles about AI, tested workflows, and reflected on what AI can do with us, not just for us.

What’s Inside the Book
The book is organized into three parts:

• Part 1: AI for Productivity and Growth – tools and workflows that make AI feel useful and accessible

  • Chapter 1: Using AI to Enhance Creativity While Preserving Human Judgment
  • Chapter 2: Embracing AI in Content Creation
  • Chapter 3: Expressing Creativity with AI — Visuals, Music, and Voice

• Part 2: AI for Strategic Growth and Monetization – applying AI in business models, publishing, live selling, and consulting

  • Chapter 4: Launching an AI-Enhanced Print-on-Demand Brand
  • Chapter 5: AI in Digital Publishing – From Planners to Publications
  • Chapter 6: From Manual to Smart – How AI is Revolutionizing Marketing Personalization
  • Chapter 7: Predictive Marketing and Personalization in Southeast Asia
  • Chapter 8: AI in Live Selling – Enhancing, Not Replacing, the Human Connection
  • Chapter 9: Building AI-Ready Organizations: Strategy, Data, and Maturity
  • Chapter 10: Knowledge Monetization and AI-Enabled Consulting

• Part 3: Corporate AI Adoption – responsible use, policy creation, digital trust, misinformation, and readiness

  • Chapter 11: Responsible AI: Data Handling, Synthetic Media, and Policy Guidelines
  • Chapter 12: Building Digital Trust in the Age of AI
  • Chapter 13: Fighting Misinformation: AI’s Role in Truth, Trust, and Content Integrity
  • Chapter 14: AI in the Workplace: From Readiness to Responsible Innovation

Each chapter ends with a Strategies in Action section and prompts you can use with your favorite AI tools to reflect, experiment, and grow your confidence.

A Personal Note
While finishing this manuscript, I kept thinking about what AI can’t replace: trust, ethics, and the human touch. This book isn’t about replacing your skills with automation—it’s about helping you build smarter, faster, more meaningful work that reflects your values and voice.

📥 Want to Read It?

Read the book “Smarter with AI: A Confidence-Building Guide for Using Artificial Intelligence in Business and Everyday Work” on Amazon today.

It is also available on Lazada and Shopee.

Together, let’s learn how to use AI—not just to stay relevant, but to lead with wisdom, creativity, and confidence.

The Smarter with AI Empowerment Tour

Level Up Your Business with AI

Smarter Tools. Sharper Decisions. Stronger Results.

Unlock the power of artificial intelligence to grow with confidence, purpose, and heart.

EVENT DETAILS

Venue: 88 Square Mall, Manila
Date: October 17, 2025
Time: 1:00 PM – 5:00 PM
Ticket Options:

• GENERAL PASS — ₱499 (Access to the 3-hour learning event, Digital AI cheat sheet, Certificate of participation). Ideal for: First-time attendees, entrepreneurs curious about AI, and budget-conscious learners

• VIP PASS — ₱1,500 (Everything in General Pass, 1 signed copy of Smarter with AI book, VIP seating area at front row, access to exclusive Viber group with monthly live Q&A, invitation to one post-event AI class online). Ideal for: Entrepreneurs who want guided learning and ongoing support

• ELITE PASS — ₱5,000 (Everything in VIP Pass, One 45-minute 1-on-1 coaching session with Janette Toral). Ideal for: Serious business owners and professionals who want personal guidance and visibility

🚀 ABOUT THE EVENT

In a world where AI is transforming every industry, how can entrepreneurs, SMEs, and marketers use it to grow smarter — not just faster?

“Level Up Your Business with AI” is a practical, high-impact learning event designed to empower Filipino business owners with the confidence, clarity, and creativity to use AI tools that work for people, not against them.

Led by Janette Toral, digital transformation strategist and author of Smarter with AI, this event combines quick demos, real-world applications, and powerful strategies that are easy to grasp even for non-techies.

This is not your usual seminar.
* No buzzwords.
* No hype.
* Just smart, doable solutions you can apply right away.

WHAT TO EXPECT

* Real-world AI use cases for entrepreneurs and freelancers
* Live demos on how to boost sales, simplify tasks, and understand your customers better
* Mindsets and strategies to stay relevant in an AI-powered economy
* Learn how to create content, track performance, design faster, and more
* Opportunities to meet like-minded business owners, marketers, and tech enablers

ABOUT THE SPEAKER

Janette Toral is a pioneer in Philippine e-commerce and AI advocacy. She leads research and consulting projects on the Purchasing Managers Index, gig economy, and digital transformation, and is known for her work with MSMEs, exporters, and cooperatives. She is also a creative, writing AI-themed storybooks and producing songs that explore digital citizenship and self-expression in a tech-driven world.

Her sessions are always insightful, approachable, and practical — perfect for those who want to thrive with technology, not be replaced by it.

WHO SHOULD ATTEND

• Business owners & entrepreneurs

• Marketing professionals & agency owners

• Freelancers & VAs looking to upskill

• Tech-curious individuals who want to apply AI the right way

• Creatives, coaches, and consultants

RESERVE YOUR SLOT NOW

Spots are limited. Don’t miss this chance to grow smarter.