Realizing your potential as a leader is your responsibility.
We never know who or how much we influence.
The best investment in the future is a proper influence today. What kind of an influencer will you be? Positive or negative?
Influence is a skill that can be developed. Maxwell cited Robert Dilenschneider, author of Power and Influence: Mastering the Art of Persuasion, for sharing the idea of a “power triangle” comprised of communication, recognition, and influence. You start to communicate effectively. This leads to recognition and recognition in turn leads to influence.
That influence is dependent on what level of leadership do you possess. You can be a:
Level 1: Position. People follow because they have to.
Level 2: Permission. People follow because they want to.
Level 3: Production People follow because of what you have done.
Level 4: People Development People follow because of what you have done for them.
Level 5: Personhood People follow because of who you are and what you represent.
Do you add value?
Hard work is required to gain influence and right to become a leader. If you influence people for your own gain, that shall be seen as manipulation. Positive influence can only take place when it presents clear benefits to everyone involved.
Can bloggers be influential?
Blogs and the bloggers behind them have done or given something of value (joy, insight, inspiration, worthy cause, among others) that moves readers, at least most of them, to regard them as influential. How long will it last shall depend on how they’ll evolve and mature.